This week Bitrue is celebrating its 7 year anniversary!
This is a big milestone for us and we want to spend this time not only celebrating alongside the huge number of people who trust us to manage their finances, but also to reflect on our past successes and forge out a road ahead for our future endeavours.
The challenges we’ve faced in navigating a brand new industry have been truly fearsome but we’ve managed to get to where we are by adopting a few essential guidelines that have defined our brand since we started in 2018 - diversify quickly to catch trends; offer genuine reward paths; and maintain high-end security for peace of mind. These are guidelines that not only determine our day-to-day actions but also guide us as to how we want to treat our customers and what types of services we wish to offer.
Diversified Offerings
People are attracted to blockchain technology for a variety of reasons, but a common theme shared among most is a desire to build wealth, especially when we live in an economic system that makes it harder and harder for people to reach important milestones in their lives. It’s not about greed - it’s about living the life that you deserve. With that in mind, one of Bitrue’s core strengths has been its ability to offer maximal choice to users. We have been able to list new coins and adopt new technologies faster than competitors, which in turn means that our users are able to invest in cutting-edge coins and take advantage of early trends far before they take off in the mainstream.
This year alone we’ve added more than 100 new coins to the Bitrue Spot exchange, bringing the total number of coins that you can trade up to 700. Whether you’re a believer in DeFi or GameFi, AI or RWA, memecoins or top 10s, you can easily find a coin to invest in that’s suitable for you on Bitrue. Among the most notable coins added this year are USD1 and WLFI from the closely watched World Liberty Financial ecosystem, tokenized stocks including Tesla and Apple which arrived alongside our collaboration with Backed Finance, and BABY from our partnership with Babylon Labs. All of these join our historic partnerships with longstanding titans of the crypto world, including Cardano ADA, VeChain VET, and of course fan-favorite XRP.
Speaking of XRP, the trading volume for this coin now frequently exceeds $800m per day making us the second biggest exchange in the world for the third biggest coin. In terms of Futures trading we’ve even become a preferential XRP exchange with an orderbook depth of 2,000,000 XRP at 8 levels of depth, and Open Interest on the XRP-USDT pair exceeding $750,000,000!
It’s not only the range of coins available that make Bitrue a top-tier choice, it’s the range of services available that match your risk tolerance. For predictable gains we have both Flexible and Fixed-term staking available, as well as staking via Launchpools for high-potential coins. If you want to magnify gains then Futures trading is available with leverages of up to 125x, as well as the option to take out a Crypto Backed Loan.
How you wish to forge ahead in the new financial world is up to you, but whatever you choose, Bitrue has the options that meet your needs.
Rewards
When it comes to building wealth the most important piece of advice anyone will give you is to build passive income streams. We understand this at Bitrue, which is why we currently have over 120 coins available for staking right now. Regardless of whether your assets are going up or down in price you’ll still be earning more of them when you invest at Bitrue.
When factoring in flexible staking, fixed-term staking, Launchpools, as well as the special new user and limited time offers, Bitrue users are receiving an average return of 6.5% on their investments - can your high street bank compete with that?
Bitrue was the first exchange in the world to offer cryptocurrency staking, provided by our world-famous Power Piggy, and it has now become a default feature for all serious centralized exchanges. Bitrue has continued to lead in staking ever since by providing new high-yield offers that outpace competitors by several points, and we’ll continue developing new innovations in the future that benefit our users.
More than 20% of Bitrue users are actively staking now - if you’re new to staking then we recommend trying out staking for the new stablecoin USD1 and getting 10% APY, delivered daily into your account without you having to do anything, and with the freedom to remove your coins at any time with no penalties. By keeping an eye out on the best deals that we offer week-to-week you can consistently be earning up to 30% APY on your assets.
Security
Cryptocurrencies can be very intimidating for new users, so we’ve worked to make sure that your coins are not only strongly protected, but also that using our services is as easy as possible and has built-in failsafes to avoid any unnecessary losses.
Bitrue has spent years developing proprietary multi-sig cold wallet storage technology, ensuring that funds are kept well away from hackers. Cold wallet technology guarantees that they cannot be accessed remotely by a bad actor trying to get to the funds from an outside network, while the multi-signature element means that funds can only be moved when approved by multiple high-level staff members.
We also have insurance funds set up - these wallets have extra tight security and are completely inaccessible to everyone without great effort, even Bitrue team members. In the unlikely event that user funds would be taken, these insurance funds would be used to cover any losses. These funds are also publicly verifiable - you can check for yourself to see that we have 25 million XRP and 40 million BTR set aside to cover any losses.
Our device whitelisting feature, account lockdowns, email security codes and more also comprise a comprehensive suite of security measures that make it so that your coins stay safe, guaranteed.
Aside from making our security as robust as possible, we also want to make every process is as smooth and safe for users as possible. To that end we have dramatically expanded our support operations and achieved fantastic results. Bitrue now offers live chat support for ANY of your questions - this year we have solved more than 40,000 user queries via live chat with an average resolution time of 42 minutes, covering cases from simple account issues to lost deposits to general guidance on how to use our features.
Support is also available 24/7 via email at support@bitrue.com and social media, with an additional 45,000+ queries handled on these platforms in 2025, average first response times under 4 minutes, and complete resolutions for complex cases handled within 4 days.
In a nightmare scenario where your coins somehow go missing due to a mistake, Bitrue is the only exchange that will recover lost funds for you at no cost, in situations where it’s possible for us to do so. This year we recovered over $1,300,000 in lost funds from issues like missing/incorrect tags in transactions, or transactions sent on incorrect chains. If you’re not too familiar with how crypto works and are worried about making mistakes then Bitrue gives you peace of mind - if anything goes wrong just let us know what happened and we’ll help out at no cost.
Unlock the Limitless Potential of Crypto
Seven years is a very long time and we feel lucky that we’ve made it this far, but now we’re looking towards the future while maintaining our key vision of unlocking the limitless potential of crypto.
Bitrue itself has been able to blossom into a huge entity during this time. This year we have grown to have more than 40 million users in many countries worldwide, and we have focused on two exciting new features in particular.
First of all our new Launchpools are a way for the dedicated BTR community to access high-potential coins at the earliest possible opportunity, meaning that you can add these coins into your portfolio right as they’re about to take off. Best of all, using this feature is effectively free as once staking is over, all coins are returned back to you ready to be used again in a future Launchpool. This mechanism not only benefits users but also allows new coin projects to connect directly with our passionate userbase and provides a healthy boost to their own community operations.
The launch of Bitrue Alpha just a few months ago has been another truly exciting development for us. Bitrue Alpha provides a space to trade for coins that have just been created or launched, making them highly volatile but also potentially highly lucrative. Users now have an opportunity to get in on the ground floor of one of those tokens that rockets overnight before the wider crypto world has even heard of them, and when Alpha coins are successful they can even receive a formal graduation into the official Bitrue spot exchange. You have to be very careful when dealing with these coins, but if you’re looking for extreme upside potential, this is the place to be. New coins are being added to Bitrue Alpha every single day so check it out if you have the appetite.
We’re also investing heavily into the wider crypto community with our $40,000,000 Investment Fund coming from our VC arm - Bitrue Ventures. Funding continues to be available long term, if you have a nascent crypto project in the works and you want to pitch us your idea, send us an email at investment@bitrue.com and we’ll see if we can enter into a partnership.
The first fruits of Bitrue Ventures are already emerging, with investments into companies like Redacted already being made public. We will have some very big announcements regarding our investments coming soon, we can’t wait to let you know about them!
We hope that our user base also feels like they’ve been lucky to discover Bitrue as well - our data shows that many people have been able to become crypto millionaires simply by trading and staking through Bitrue. Over the years we’ve organized a few meetups with our users and we’re pleased to say that for the coming year we’ll be organizing a lot more in many different countries. Keep an eye on our future announcements to find out more.
Finally, we also feel lucky to have had the opportunity to work alongside some of the smartest people in the world who have managed to launch and grow their own companies into crypto juggernauts. We’ve been honored to speak multiple times over various years at the Cardano Summits, to work with Ripple and many members of the XRP ecosystem on a huge number of initiatives involving the XRPL, and to work alongside many of our Ventures partners on building the technology that will shape our industry over the next decade.
In 2025 we’ve worked with an estimated 250+ outstanding organizations in various ways, and we want to thank all of them for their deep professionalism and their belief in our mission. Together with them we’ve been pushing the boundaries of blockchain technology and we want to express our heartfelt appreciation to all these partners from leading ecosystems. Together we help build liquidity that keeps their networks blossoming, and our communities grow stronger thanks to the joint efforts in providing promotions, educational content, and endless behind-the-scenes support.
With the rate that the world is changing, the possibilities of where we’ll go in the next seven years are endless, but we hope that you’ll be there alongside us, continuing to build up your personal fortune. We’ll continue living up to our name - the “true” in Bitrue is about moving forward with integrity, and we’ll ensure that we help our users unlock the limitless potential of crypto.
Best Regards,
The Bitrue Team